Explore How to Get Followers on Instagram
Instagram is the fundamental platform for the social presence of many businesses and brands. The social media has proven to drive traffic, engage customers and support sales. This is also why a large proportion of marketers are planning to increase their investments on Instagram and is curious about how to get more active followers on Instagram.
But if you are not satisfied with your engagement or results on Instagram, you are hardly alone. Competition is fierce, especially as more and more brands enter the platform. It's never too late to start taking steps to broaden your audience. To get a large following on Instagram means more opportunities to develop your product, idea or brand. But how do you get followers on Instagram?
Instagram can be a highly targeted, visual marketing channel for your brand and an opportunity to build a loyal audience that grows with your business. In fact, more than 500 million users browse the app every day, making it home to some of the most engaged audiences around.
However, building a strong social media presence is easier said than done, especially if you have a new Instagram account and want to get followers. Gaining followers on Instagram is a process that takes time, but there are obviously methods and strategies to get better and faster results. It's all about knowing where to invest your time and effort. Follow our strategies and tips to get followers on Instagram.
Optimize Your Profile
Before you start thinking about how to get more followers on Instagram, you should first think about how your profile looks and is structured. Take a moment to review your:
- Biography, including slogan and whether you have a specific hashtag for your brand.
- Profile picture, which should be adapted to the right size and shape.
- Link on the profile.
These details define your brand's identity on Instagram and are of utmost importance. But in addition to making your account look more attractive, they can help you get more real Instagram followers or visitors. To optimize your profile to get as many followers as possible, you should make sure to:
- Have a username that is easy to search for. You should stick to your company or brand name or the one that comes closest. If the name is long, make sure to shorten it to a variant that the target audience would still recognize.
- Your profile picture looks professional. You should aim for some kind of logo in an appropriate size, with all the text still readable, even for those using the app on mobile.
- Think twice about where and how you place the link in your bio. This can be crucial when it comes to converting your followers into actual meaningful traffic for your website or to acquire customers.
Linking to your website can work well but is not always optimal. To encourage more meaningful interactions, a landing page that points to several different links may be an option. This gives the audience total control over how to engage with your business next and can mean a better experience for your followers.
Keep a Consistent Content Calendar
When it comes to achieving success on Instagram, it requires finding momentum. That said, it's not very likely that there are ways to gain followers on Instagram if you post randomly or sporadically. Creating content and offering value is what builds an audience. Doing so consistently is what will ensure that they stay.
How to get a lot of followers on Instagram is therefore very much about sticking to a regular schedule when posting new content. But when it comes to when or how much to post, nothing is written in stone. Many people choose to create new posts on a daily basis and it's important to experiment to find out when the best times are for your audience. Typically, the best times are during mid to late morning, or early afternoon during the week.
Plan Instagram Posts in Advance
There's no denying that businesses marketing on Instagram are at the mercy of the algorithm to reach out. How to get organic followers on Instagram is therefore very much about posting at the right time, which can give your post more visibility. Anything you can do to maximize engagement is an advantage.
This speaks to the value of planning your posts in advance. Scheduling your posts can therefore also be a good idea, as you can guarantee both quality and full control in advance. There are many tools and companies that offer help when it comes to scheduling content. But there is also a built-in feature that allows you to choose a date for when your posts will be published.
Engage With Customers, Brand and Influencers
Figuring out how to grow your Instagram followers organically means engaging your audience. This is best done by responding to posts and providing feedback. User-generated content is an important factor. This type of campaign strengthens your social proof by showing your followers that you are investing in them. For example, you can aggregate your followers' content or posts using hashtags.
Collaborating with influencers in your niche, who already have a large established follower count, is another way how to get Instagram followers for your business. Other content creators can help get your brand in front of your target audience and create a more continuous awareness of your products or services.
Spread Your Instagram Everywhere You Can
You should never be shy about sharing your profile if your goal is to get more Instagram followers. There isn't exactly a template for promoting your account, but here are some ideas:
Adding social media icons to your website, emails or messages is good practice. Social media icons make it easier for people to find your business and help you connect with customers.
One way to get more followers is to display an Instagram feed on your website or around your product pages. Many e-commerce businesses have dedicated user-generated feeds on their websites.
Share content specific to your own Instagram through other social channels. For example, announce upcoming live broadcasts on Instagram, on other platforms such as TikTok or Facebook.
You Can Also Buy Instagram Followers
A common question when it comes to building your Instagram profile is, how to gain followers on Instagram fast? To buy Instagram followers is an effective way to gain Instagram followers fast. Although these followers are not necessarily tailored to your target audience, a larger number of followers will attract more genuine Instagram followers contributing to organic growth. If a new visitor lands on your profile and sees that a large number of users are already following you, they are more likely to take the step of following you.
Publish Content That Followers Actually Want to See
Creating content that your audience wants to see can be easier said than done. There are so many variables, from when to publish, to what type of content, caption or filter to use. What works for one brand may not necessarily work for another. Some put a lot of energy into creating carousels, while others focus heavily on reels. How do I get many followers on Instagram? Any approach can work. But if you're just getting started, you'll quickly find that some forms of content work better than others. In other words, it's very important to experiment to find out what your followers are following.
When are my followers most active Instagram? Use Instagram's own tools to analyze the results. But for even more insights, you can also invest in other analysis tools. That way, you can be more confident in your strategy when it comes to creating new content and reaching real people and followers on Instagram. Analysis tools are also great assets to see where your followers are from. If you're not sure where to start, you can always look at your competitors. The vast majority of brands recognize that social media data is an important element in keeping up with other competing accounts on social platforms. Having a business account can facilitate how to get more followers on Instagram.
It's not about copying, of course, but rather taking notes and observing what strategies they are applying and finding out what kind of content is generating engagement. To keep up with the latest trends on Instagram, it's important to always keep an ear to the ground. This way, you can quickly jump on new trending content formats and take advantage of new opportunities.
Hold a Meaningful Conversation With Your Audience
Most people who market on Instagram also use the platform as a channel for service. Instagram is a great place to communicate with your followers. That's why many popular post ideas focus on asking questions or engaging in a dialog. How to get likes and followers on Instagram by holding conversations?
Whether it's a customer having a problem with delivery, or just someone wanting to praise your services, they are all legitimate conversations to take advantage of. Being quick to provide supportive responses is an easy way to show your followers that you care.
You might be surprised how quickly you can gain more followers on Instagram if you start interacting on a more personal level. Most consumers are more likely to buy from a business after following them on social media. Respond to as many questions and comments on posts as possible. This can be crucial to gaining long-term followers or new customers.
Who Is the Best Person to Follow on Instagram to Get Followers?
Besides conversing with your audience and new potential followers, another way to interact with people on Instagram is to follow them. When you follow a user, there is a chance that they will follow you back. Who to follow to get Instagram followers should be determined by their interest and how interactive they are. Simply visit popular posts within your niche and go through the list of accounts that have liked the post to find Instagram accounts to follow to get followers. You can also find people to follow on Instagram by going through the comment section.
Find the Best Hashtags for Instagram Followers
Ever since Instagram was created, hashtags have been an important part of the platform, especially for those who want to reach out and increase their Instagram followers. However, compared to the past, the function is no longer as important. Bombarding your posts with random hashtags is not a very effective way how to get more real followers on Instagram. But there are still ways how to get more followers on Instagram through hashtags.
Be proactive by focusing on specific hashtags that are relevant to your customers. These Instagram tags to get followers are much less exposed to competition than more general ones related to your field of activity. For example, you can use hashtags based on your own brand name, or create specific campaigns based on hashtags. Understanding how your hashtags perform on Instagram can be crucial to gaining followers on Instagram. There are analytics tools for just that, giving you direct access to in-depth data on performance and usage.
Keep Your Followers Happy
The real way to get Instagram followers is by keeping your followers happy and you will eventually see results in the form of increased activity. A successful Instagram account has a community and fans, not necessarily followers. The building blocks for an account that people tend to follow include:
- Inspiring posts.
- Fun content.
- User-generated content but with unique captions.
- Posts that tell a story.
- Behind-the-scenes insights.
- Posts that raise awareness about charity.
Apply these tips in a way that is consistent with your brand's voice and values. Make sure to avoid appearing like someone who is begging for followers, or being sales-driven or monotonous. Getting a lot of followers on Instagram is more or less about creating an authentic community. In many cases, it is actually about building long-term customer relationships.
Instagram Tricks to Get Followers
When it comes to finding a strategy to increase Instagram followers, it's not always just a numbers game. Just like on any other social network, the most successful approach is to be authentic and interact socially. If you focus on engagement and not just how many followers you have, Instagram can be a great platform to promote your products and brand, which can ultimately lead to a continuous stream of revenue for your business. Even though there are multiple strategies, tips and tricks to get Instagram followers your best bet is to stay genuine and work long term.
How to Stop Following Someone on Instagram
If you're tired of getting updates from a specific user you follow, it may be time to unfollow them. When you unfollow someone, you disappear from their list of followers and if you don't actively seek out their content, you won't receive updates on new posts. How to stop following on Instagram is easy though, simply hit the unfollow button on their profile, or in your list of followers.
Can I Unfollow Someone Secretly on Instagram?
Unfollowing someone on Instagram without it being detectable is both possible and impossible. Some users may hesitate to unfollow someone for fear that they will discover it. When you decide to unfollow someone on Instagram, they will not receive any notification or message from Instagram. However, this does not necessarily mean that they do not notice it. The user can notice a drop in followers and go through their list of followers manually to see if someone has unfollowed them.